Today’s farmers are pushing the boundaries between what we know and what we can discover.
Farms have served as ground zero incubators for technological advancements that go on to enhance our lives in every way, every day — from development and adoption of GPS technology to autonomous vehicles to drone technology.
Why? To grow more with less and leave the world and everyone in it more nourished.
You call it innovation. We call it farming.
It takes more to feed and fuel the world today: dreaming, hypothesizing, innovating, collaborating, experimenting, and refining – over and over for constant improvement. Modern farming is a highly sophisticated, technology-driven profession, requiring intense precision, sustainable practices, and scientific knowledge to care for people and the planet. Today’s farmers are continuously building skills and expertise, pulling from many disciplines and embracing and expanding new technologies to refine and evolve their craft.
Today’s farmers are:
Precision Agriculturalists
Farmers are using advanced technologies like GPS, drones and satellite imagery to gather precise data about their fields. This data is then processed with help from AI to deliver insights that optimizes the use of seeds, fertilizers, pesticides and water resources. It all adds up to more beans for food, fiber, fuel and hundreds of other uses, with fewer resources used.
Efficiency Experts
Modern farm machinery has become increasingly automated. Equipped with advanced sensors, monitors and GPS guidance systems, farmers perform tasks like planting and harvesting more efficiently including applying inputs to optimize plant growth and health.
Biotechnologist
Advanced plant breeding and biotechnology have enabled the development of safer crops that possess more desirable traits, like pest and disease resistance or better durability against harsh and unpredictable weather conditions. These advancements have increased crop productivity and reduced reliance on chemical inputs.
Data Analysts
Farmers are using the latest AI-powered data analytics tools and farm management software to draw insights from large amounts of data from multiple sources, like weather patterns, soil composition and crop performance. With this information, farmers can make informed decisions to optimize productivity, manage resources and minimize risks.
Sustainability Stewards
With the growing adoption of climate-smart practices, farmers minimize the environmental footprint of their farms. This includes precision irrigation systems, cover cropping, crop rotation, integrated pest management and conservation tillage, among other practices. These sustainable approaches promote soil health, reduce water use and protect natural resources.
Innovation Enablers
Through the United Soybean Board, farmers fund and participate in research designed to unlock new sustainable growing practices, as well as new uses for soy products that help make the world and the products in it better and more environmentally friendly. From marine biodegradable plastics to biofuels, and from asphalt to the tires that ride on it, farmers are driving research advances that take us toward a more sustainable future.
From our fields to your future…growing opportunity for all of us.
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